Filed under: Alzheimer's, Amazon, Diane Rehm, Feedback, Kindle, Marketing, Press, Promotion, Publishing, Science Fiction, Society, Writing stuff
Marketing a self-published book is the single biggest hurdle any author faces. Well, perhaps other than all the other hurdles such as writing the book in the first place, competently editing it, getting it put into an attractive format with a nice cover, …
Anyway, marketing is a huge problem. That’s why I did the KDP Select program, with the ability to offer special promotions. It’s why I blog & tweet and generally blow my own horn. It’s why I bug my friends and fans and ask that they help to spread the word. It’s why I leverage any connections I might have into any press outlets. It’s marketing. And you’re never sure what works or what doesn’t.
And I thought I would share one more item I’m trying: direct communication with the Diane Rehm Show. Here’s the text from a letter I am sending them with copies of Communion of Dreams and Her Final Year:
Diane Rehm Show
WAMU 88.5 American University Radio
4400 Massachusetts Avenue, NW
Washington, DC 20016-8082
I’ve long been a listener of the Diane Rehm show, and know that Ms. Rehm is a fan of intelligent, thoughtful science/speculative fiction. My recently published novel is generally considered to fall into that genre, and has been generating considerable interest. I am enclosing an article from this past weekend’s local newspaper supporting this claim, and a check of the reviews on Amazon will do likewise.
I am also enclosing a memoir published last year, which deals with another issue I know Ms. Rehm has covered and seems to care about: care-giving for a loved one. In this case it was Alzheimer’s, and the memoir is a joint effort of myself and another man, along with our spouses. We were each care providers for our respective mothers-in-law, a relatively unusual role in our society, but one which is going to become increasingly common (and necessary) in the coming years. The book is based on each of our writings as we went through the multi-year experience, and includes blog posts and email communications.
I understand that Ms. Rehm, and likely the entire staff there, are probably overwhelmed with story suggestions and books to be considered. But I hope that you will find time to take a look at either or both of these books. The matter of care-giving for someone with dementia is extremely important to me, and I would like to see more people aware of the role that men play concerning this. And the novel which I wrote during my time as a care provider tells another story, one of how unexpected discoveries sometimes show us what really matters. I think it is easy to see how these two things may be connected.
Thank you for your time,
Will it do *any* good? No idea. Maybe. If you would like to help get them to consider it, post a note on their Facebook page. Send ’em a tweet. Drop them an email through the ‘contact us’ form on their site. It might help.
It might not.
That’s marketing, at least as a small, self-published author.
If you have any other ideas or suggestions, or know other outlets/individuals which might be open to providing coverage, let me know.
4 Comments so far
Leave a comment